A nice website is considered to be one of the primary factors to run a successful business. Building a website plays a significant role in getting brand popularity and reaching a large number of visitors. First of all, let’s understand – what is meant by web development? It is the overall process used in the development of the website, i.e., web design, web content management, programming, network security configuration, etc.
The team of web developers also known as web designers maintains and designs the website. The team includes three types of web developers, i.e., back-end, front-end as well as a full-stack developer. The front-end developers look after the visual interface of a site, and back-end developers handle the functionality of a website.
On the other hand, full-stack developers deal with the requirement of software components. While building website web developers or designers uses trendy agile methodologies for showcasing static or dynamic layout. Here are seven crucial tips to build a website which you should keep in mind let’s discuss each of them one by one.
Here are the 7 top things to consider while building a website.
Table of Contents
Have a Proper Strategy
There is a total of 1.7 billion websites in the world and bring to your website at the top of the search results needs proper planning and strategy. Before you jump on the development work ask yourself a few questions: What is the goal of your website? What sort of people do you want to visit your site? How much budget do you want to put in it? Which software/ platform is best to go to? What type of sitemap/ site structure is perfect to implement?
Your website can be a great medium to build your brand reputation. Hence you have to set clear, practical goals to get a unique place in the market. Plan your strategy according to a precise or prosperous manner.
Consider the Target Audience
Here the visitor’s first impression is all that you need to gain so that they would wish to revisit your site after some time. Firstly calculate yourself that what sort of people are mostly like to stay on your site and interested in your product. Knowing the needs of your customers can help you gain more traffic as well as enhance your business brand value. Therefore it will become easy for you how to convert the visitors into a regular client.
Pick Good Domain Name and Host
A domain name is a unique name that you provide to your newly establish website. Selecting the unique domain name is the most challenging task ever while Building a Website but it’s not impossible. Nowadays competitions have become too higher in the business market so you must have to think creatively.
The ideal way to choose domain names and hosts is to keep them separate on different podiums. Hosting is the service via which you can buy storage space on the internet to publish your site over the World Wide Web. For this purpose, you have to deal with the professional companies that are admired in this sector and have SSL (Secure Sockets Layer) certification available for example:- HostGator, Bluehost, Kinta or WP Engine.
Choose Attractive Layout with User-friendly Interface
An easy to use appealing web design layout is the right option to go. The beautiful web layout somehow depends on what kind of web language is used in it. The user-friendly interface can allow visitors to react conveniently as per there requirements. UI/UX web design can provide a fantastic online user experience to the visitor. In this manner the valuable content get focus, and you will earn more impressions or reach on your site.
Concern Website Speed and Security
These are the two essential components to look after for building a website that is superb to use in almost all aspects. However, if your site has excellent content, but it takes more than 3 seconds to load, then you might be losing potential revenue and missed a higher search engine ranking. It will also influence the site performance as well as the trust and satisfaction of visitors. Similarly, if your site is not secure enough, then malware or viruses can affect your site.
On the other side due to unawareness, this could be an opportunity for the hacker to take down your website. To avoid these threats, you must have to go for HTTPS protocol, protect your domain with DNSSEC protocol, and enable SSL Certificate or HTTP Strict Transport Security (HTSTS). Use security plugins and don’t use old components. You can even reduce page size by optimizing images it can help you to optimize a website for fast loading.
TEST: There are a number of tools available to test your website speed and load time. Google has its own tool called Google PageInsights which allows users to check their website speed test, image performance. Other tools like Pingdom and GTMetrix helps the users to in-depth insight. The above picture is the test we perfomed our website on Pingdom.
Do Site Customization and Promotion
Site promotion is also another aspect of extending your business at a higher level. You can do this in multiple ways counting Google Adwords, social networking sites like Instagram, Facebook, Twitter or you can choose the pay-per-click advertising program and so on.
The best site is always remains updated according to trend, and new content has been added on a regular basis according to user feedback. Not only this new articles can also be provided for the encouragement of further conversation. Site routine maintenance or update is also a necessary step regarding security.
Cross-Platform – Device, Browser, Software
You have to go to a flexible site that is compatible with different platforms or devices either it is new or old. As a result, it will enable the publisher to create dynamic content and users can open your site on several devices, i.e., tablet, desktop, laptop. They can even surf your website on the go via Smartphone in a relaxed manner. With the help of this cross-platform compatibility, you can easily switch from one platform to another. You didn’t require to convert the data to the new format.
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